Marketing

Former Nike Executive Heidi O’Neill Named Lululemon CEO

Lululemon Athletica Inc. is entrusting its future to a former Nike executive amid ongoing criticism of its management and performance. The Vancouver-based athleisure retailer revealed on Wednesday that Heidi...

“AI Cybersecurity Model Mythos Raises Industry Concerns”

Anthropic recently unveiled its latest AI creation, Mythos, a cutting-edge model specifically designed for defensive cybersecurity operations with advanced features. The release of Mythos...

“PM Mark Carney to Establish New Canada-U.S. Trade Advisory Council”

Prime Minister Mark Carney is set to unveil a new advisory council focused on Canada and U.S. trade on Tuesday, as per two informed...

“Mangrove Lithium’s Innovative Refining Plant Boosts Canada’s Lithium Supply Chain”

In Delta, British Columbia, North America's inaugural electrochemical lithium refining plant is discreetly nestled among various industrial establishments. Situated in an unexpected location alongside...

Air Canada Suspends Multiple Routes Amid Fuel Crisis

Air Canada has halted operations on six different routes, both domestic and cross-border, due to the surge in fuel costs driven by the ongoing...

“Stellantis and Microsoft Forge AI Partnership”

Stellantis and Microsoft have announced a five-year strategic partnership to collaborate on artificial intelligence (AI), cybersecurity, and engineering capabilities. This partnership comes as Stellantis...

“Boeing Invests $36M in Winnipeg Aerospace Research”

Boeing has revealed plans to allocate $36 million towards composite aerospace manufacturing research and development initiatives at its Winnipeg plant. During a press conference...

“Oil Prices Drop as U.S. Stocks Hit Record Highs”

Oil prices fell back to levels seen at the start of the Iran conflict, and U.S. stocks surged to a new peak on Friday...

Ford Recalls 144K F-150 Trucks in Canada

Ford has announced a safety recall affecting approximately 144,000 F-150 trucks in Canada. The recall is due to a gearshift issue that can affect...

“Gatorade Expands Beyond Athletes to Target Everyday Consumers”

Gatorade, the pioneer of sports drinks six decades ago, is shifting its focus away from just athletes. PepsiCo, the parent company of Gatorade, announced...

Trump Approves Pipeline Permits for U.S.-Canada Transport

U.S. President Donald Trump has signed off on several pipeline permits, including one for a new pipeline construction project aimed at enhancing the transportation...